Enough to supply consumer good behemoth with plant-based protein as it targets €1bn plant-based sales by 2027
CPG behemoth Unilever has partnered with food-tech company Enough to expand its plant-based meat product portfolio.
As part of the deal, Enough will supply its mycoprotein as a food ingredient to Unilever to address the needs of a rapidly growing market.
Enough has developed a mycoprotein, which is produced via a fermentation process that sees natural fungi fed with renewable feedstock, resulting in a high-fibre product containing all essential amino acids.
The company has a 24-strong staff based in Scotland, England and the Netherlands. It is on target to double its workforce in the next year.
In a statement Unilever said Enough’s protein was a natural fit for the manufacturing giant’s growing meat-alternative brand The Vegetarian Butcher, which provides its meat-free substitutes to Burger King’s plant-based menu.
The deal will contribute towards Unilever’s annual global sales target to generate €1bn from plant-based meat and dairy alternatives by 2025-2027.
Carla Hilhorst, EVP of R&D for food & refreshments at Unilever, said: “Plant-based foods is one of Unilever’s fastest growing segments and we’re delighted to partner with Enough to develop more sustainable protein products that are delicious, nutritious and a force for good.
“We’re excited by the potential that this technology has for future innovations across our portfolio, and we can’t wait to launch more plant-based foods that help people cut down on meat, without compromising on taste,” she said.
Commercial director of Enough Andrew Beasley said “Producing vast quantities of healthy and sustainable protein is one of the most urgent global priorities.
“There’s a rapid transition in the food industry and we are excited with this collaboration with Unilever and The Vegetarian Butcher, which truly supports our aim to create impact and scale,” he added.
Unilever’s underlying sales growth rebounded to 5.7% in Q1 2021. In April the company agreed to acquire holistic wellness and lifestyle company Omnit for an undisclosed sum.
Date published: 27 May 2021